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Month: July 2020

YouTube SEO: How to Optimize your Videos

Posted on July 29, 2020November 24, 2020 by susannlisena

YouTube is seen by many people as a social network. Yes, it is a social network with interactive features such as likes, comments, subscribe, etc. But it is predominantly a search engine. People come here to search for videos to watch.  Also, YouTube videos can rank high in video search on Google. This is why…

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What is SEO and Why is it so Important?

Posted on July 27, 2020July 27, 2020 by Manager

The term ‘search engine optmisation’, or SEO as it is commonly known, is an essential component of digital marketing and one that most businesses can benefit from. There are literally millions, if not billions, of online consumers that use search engines to source products and services, and without SEO services, it is unlikely that any…

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The Benefits of Branding for Small Enterprises

Posted on July 17, 2020July 17, 2020 by Manager

It cannot be overstated, that branding is probably one of the most crucial aspects of any small business enterprise. Everything in life, nowadays, is all about providing the best first impression that you can, and people will make judgements immediately, the first time that they enter, or they experience doing business with you. In many…

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What is a Landing Page and Why is it so Important?

Posted on July 9, 2020July 22, 2020 by Manager

Just about every business owner has heard the term ‘landing page’, and while most know that it is to do with digital marketing, they haven’t really got an understanding of what a landing page actually is. In this article, we will examine the landing page and its role in driving traffic to a website and…

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3 Link Building Mistakes You Need to Avoid

Posted on July 7, 2020 by susannlisena

Spending on digital marketing is expected to rise by over 17% in 2020. Most business owners are starting to realize that in order to compete in the modern world, you need an online presence. The main goal you should have when developing a marketing plan for the year is investing in tactics that actually produce…

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